Best Acupuncture NYC’s original website presented a strong visual identity and glowing testimonials, but visitors were left without clarity on:
Navigation scattered key pages like “Meet Yolanda” and “Services” in separate menu sections, making it hard for potential clients to navigate a clear treatment journey or understand what made this clinic stand apart from competitors.
We redesigned content structure and storytelling around visitor psychology and clear service pathways:
Elevated Yolanda Vasquez’s profile to the forefront:
Reorganized “Services” into condition‑based treatment pages:
Optimized menu structure and call-to-action placement: